Marketing plans..A pivotal part of any successful marketing campaign in today’s market is to have a bespoke direct e-mail marketing plan. All it takes is a few e-mail addresses, design and a bit of thought and away you go.
Quick let’s get going as before you know where we are it will be the end of January and already one of your marketing resolutions will have gone by the wayside. Forward thinking is the way to success. Don’t get left behind.
If you or your business don’t already offer e-mail marketing as a service direct to your customers you are missing a major trick. E-mail marketing works in a few different ways as listed below, and they are all important in building your on-line brand.
However before you start any on-line campaigns, please make sure you have Google analytics set up on the back of your site so you can monitor the success of your campaigns. It’s that easy and it’s free.
· Number one whatever happens to your campaign it will drive extra traffic to you site. A fact! This can be checked via Google.
· Think of a ways to gain e-mail addresses and start building your own database for the future. Buying lists is a waste of time.
· Set out your first four campaigns ready. Know your direction and market place before you start.
· Use the campaign to engage your customers first, and then ask for feedback on what you are doing. Always ask questions.
· Ensure that your campaigns plan is integrated into your complete marketing and advertising program.
· Track your customers and their behaviours what are they linking into on your site.
· The best way to develop better relationships with your customers is to look and listen, interact with them.
· Once you start to know your customers needs, they will respond.
Design, Deliver and Track that’s the 3 key points of any of our bespoke e-mail campaigns at WayneCollier.co.uk.
With our help and knowledge we will ensure that you always have the right solutions for your marketing plans.
Wayne
www.waynecollier.co.uk
